LIFE'S A CAMPAIGN is a noisy, inside peek at people with power and what you can learn from them. This is a how-to book of ways to get people to do what you want them to. Much of life is persuasion. We persuade a girl or boy to love us, a child to play by the rules, a boss to appreciate us, a club to let us in. We must enlist allies, we must find friends, even in provision, just in case. Without seeking them, we face rivals. All the while we ask people to do things for us. We have dreams and must reach for them.The best politicians, as Chris Matthew has learned, are princes in this world. They are professionals at getting people to do things for them: vote for them, give them money, volunteer to work for them, root for them, trust them with life-or-death decisions. They're superb, as we all know, at cutting deals to their advantage, building and bolstering their reputations. They're particularly deft at facing rivals. They relish a good contest even when the stakes are their own careers. This success suggests a powerful skill set: knowing all the ways to get people to do what you want them to. Politicians engage people for a living. They live in a business that relies on being popular, being trusted again and again, being chosen as leaders by people again and again. Everything they possess comes from succeeding with people, getting along with them, getting ahead because of them. Chris Matthew has spent a lifetime watching politicians do this stuff and has learned much from them that is useful in politics and in life. When you can get people to do what you want them to do, you will succeed in most any quest. If that is your goal, you will find LIFE'S A CAMPAIGN a fun, lively, and thought-provoking discovery.